Client
Bekdash
Desserts
Desserts
Client
One reel. 103 straight days of watch time. These numbers aren't from a campaign — they're from a single post.
103 days of people
watching a 41-second video.
That is not a typo. Collectively, viewers spent 103 continuous days watching this single reel — the equivalent of every second from New Year's Day to April 13th, playing non-stop.
The average branded reel generates around 10,000–50,000 views. A strong post might accumulate a few days of watch time. This one crossed 1.3 million views across Instagram and Facebook — because when content hits the right audience at the right time, it doesn't just perform. It spreads.
Bekdash Desserts in Temple Terrace serves authentic Middle Eastern sweets that most of Florida had never seen — including Arabian stretchy dondurma ice cream, kunafa, baklava, and Dubai cups. We knew the visuals would stop thumbs cold.
Through our Florida Travel Guide network, we produced a short-form reel showcasing the live preparation of the stretchy ice cream. The hook was immediate, the content felt native — not promotional. It exploded across both Instagram and Facebook simultaneously, racking up 1.3 million views and 103 days of cumulative watch time.
Florida had no idea this dessert existed — until 1.3 million people saw us make it.
Florida Travel Guide × Bekdash Desserts — Temple Terrace, FL · 2026